Senior Management Personnel (SMP
Mr. Abhishek Rathore
Business Head
He is a post graduate in Banking and Finance from ICFAI, Hyderabad is a successful Business Development Professional with comprehensive knowledge about start-up business in financial sector catering Affordable/MSME segment. He has been with Baid Finserv since May 2022 as Business Head Mr. Abhishek has over 16 years of experience with leadership Roles in Sales, Business Development and Channel Partnerships with leading NBFCs and HFCs. He is also credited for successfully launching the business lines and handling assignments, for financial institutions like CitiFinancial, Shriram Housing Finance, Mahindra Rural Housing Finance, Baid Housing Finance to name a few. He has developed a vast expertise and experience in terms of possessing intricate insights and knowledge about targeting Right Customer their funding requirements, how best to serve them, and how to approach the entire funding paradigm with effectiveness and agility, he gives the organisation the much-needed direction in planning, strategizing and implementing business for the company.
Mr. Rahul Kumar Sharma
CIO /CTO
He is a core IT security professional with 11 years of experience across financial services, aviation, and IT operations. He specializes in server and in‑house infrastructure, cybersecurity, network architecture, cloud integration, disaster recovery, and data loss prevention (DLP).
At Baid Finserv Limited, Rahul has been driving IT initiatives since 2018, advancing into senior responsibilities where he leads projects in AWS security, hybrid cloud deployments, endpoint protection, server replication, DLP implementation, and SIEM integration. His earlier roles at IndiGo and Shriram Value Services built strong foundations in asset management, firewalls, and enterprise IT support, giving him a broad perspective across industries.
Rahul’s expertise includes firewalls, IDS/IPS, identity management, encryption, secure protocols, backup/restore automation, VAPT, SIEM implementation and integration, and zero‑trust frameworks. He has successfully led in‑house infrastructure modernization and large‑scale security projects, ensuring resilience and scalability. Known for solving complex technical challenges, he leverages emerging technologies such as containerized workloads and advanced monitoring systems to safeguard and optimize organizational infrastructure
Mr. Dhanesh Kumar Bagra
Senior Manager – Credit (LAP/MSME & Whole Sale Funding)
He is a postgraduate in Commerce with over 9 years of experience in Credit assessment & Risk management and Retail mortgage lending. He possesses extensive expertise in Home Loans, Loan Against Property (LAP/MSME), Credit underwriting, Portfolio monitoring, and risk evaluation. He has been associated with reputed financial institutions including Dewan Housing Finance Limited, Mahindra Affordable Housing and Khush Housing Finance. In his current role, he is responsible for overseeing retail mortgage & whole sale funding credit operations, Gold Loan approvals, and compliance management under co-lending arrangements. Additionally all partnership models including Business Correspondent (BC), Direct Assignment (DA) and Co-lending arrangements are managed and supervised under his leadership.
Mr. Pawan Jalundhariya
Senior Manager – Accounts
With over 14 years of experience in accounting and finance, is responsible for managing the Company’s accounting operations, financial reporting, taxation, budgeting, and compliance requirements. He brings strong expertise in maintaining accurate financial records, supporting audits, and ensuring smooth day-to-day financial management. His dedication and practical approach contribute significantly to the Company’s financial discipline and growth.
